Privacy Policy
AdyriX Systems Private Limited
Effective Date: Jan 23, 2026
AdyriX Systems Private Limited (“AdyriX”, “Company”, “we”, “our”, or “us”) operates the website https://www.adyrix.com and associated digital services.
This Privacy Policy explains how we collect, use, disclose, and safeguard information when you visit our website or interact with our services.
AdyriX is incorporated in India under the Companies Act, 2013, with its registered office at:
D No 18-7-96/1, Bhuvanam Residency, Near Shivalayam Temple
Bandaru Rangaiah Street, Near SBI Bank
Kaza, Mangalagiri – 522503
Andhra Pradesh, India
1. Scope
This Privacy Policy applies to:
Visitors to https://adyrix.com
Business partners and enterprise inquiries
Users interacting with our advertising and digital systems
Individuals whose data may be processed in connection with digital advertising campaigns
Separate product-specific privacy policies may apply to consumer applications such as Nutrivora.
2. Information We Collect
A. Information You Provide Directly
Name
Email address
Company name
Phone number
Inquiry details
Business information voluntarily submitted
B. Technical & Usage Information
When you visit our website, we may automatically collect:
IP address
Device type
Browser type
Operating system
Pages visited
Time and date of visit
Referring URLs
Cookie identifiers
C. Advertising & Campaign Data (Brief Overview)
In connection with digital advertising systems operated or supported by AdyriX:
We may process:
Campaign performance data
Aggregated engagement metrics
Pseudonymous identifiers (e.g., cookies, device IDs)
Audience segmentation attributes
Retargeting event signals
We do not intentionally collect sensitive personal information for advertising purposes.
Advertising data is typically pseudonymized and processed in aggregate form.
3. How We Use Information
We use collected information to:
Respond to inquiries
Provide and improve digital systems
Operate and optimize advertising campaigns
Conduct analytics and performance measurement
Prevent fraud and abuse
Comply with legal obligations
4. Cookies & Tracking Technologies
We may use:
Essential cookies
Analytics cookies
Advertising cookies
Conversion tracking tools
These technologies help:
Measure campaign effectiveness
Understand audience engagement
Deliver relevant advertising experiences
Where required by law (EU/UK), we implement consent-based cookie management.
5. Retargeting & Audience Segmentation (Brief)
AdyriX may use retargeting technologies through advertising platforms to:
Display relevant advertisements to users who have previously interacted with digital properties
Build audience segments based on engagement signals
Optimize campaign delivery
Retargeting is conducted using pseudonymous identifiers and platform-managed audience systems.
We do not sell personal data.
6. Legal Bases for Processing
Where applicable under:
EU General Data Protection Regulation (GDPR)
UK GDPR
California Consumer Privacy Act (CCPA/CPRA)
India Digital Personal Data Protection Act, 2023 (DPDP Act)
We rely on one or more of the following:
Consent
Legitimate interests
Contractual necessity
Legal compliance obligations
7. International Data Transfers
Data may be processed in India and other jurisdictions where service providers operate.
Where required (e.g., EU/UK), appropriate safeguards such as contractual protections are implemented.
8. Data Retention
We retain data:
As long as necessary for business purposes
To meet legal obligations
For fraud prevention and audit requirements
9. Your Rights
Depending on jurisdiction, you may have rights to:
Access personal data
Correct inaccuracies
Request deletion
Restrict processing
Object to processing
Withdraw consent
To exercise rights, contact:
10. Security
We implement reasonable technical and organizational safeguards including:
Access controls
Encryption in transit
Cloud infrastructure security
Vendor security assessments
No method of transmission is 100% secure.
11. Regulatory Alignment
AdyriX operates in alignment with applicable data protection frameworks, including:
EU GDPR
UK GDPR
CCPA / CPRA (USA – California)
India DPDP Act, 2023
Compliance implementation may vary depending on the nature of services provided and jurisdiction.
12. Contact
For privacy-related matters: